Developing the Message

Sonoma County Grape Growers, in an effort to reach out to vineyard neighbors, developed a values statement. Members use the values statement as a guide when talking to their neighbors about their stewardship of the natural resources, production practices, and the connection between good management and excellent wine.

Values Statement: Grape growing is our business. We follow responsible practices in order to sustain the land and build a sense of community with our neighbors by:

• Being considerate and courteous, reaching out to neighbors to keep them informed of vineyard practices and goals.
  
  
• Supporting our workers with ongoing training, competitive compensation and housing.
  
  
• Notifying residents adjoining our vineyards who want to know when we will be dusting sulfur or spraying and being aware of our possible impact on others.
  
  
• Using integrated pest management so that pesticides are only applied when pests pose economic risks. We choose materials that are effective, yet have low environmental impacts.
  
  
• Recognizing water as a precious resource and striving to conserve it, keep it clean, and use it efficiently.
  
  
• Sharing our experience with our grower colleagues to ensure that all growers – new and experienced – are familiar with regulations and utilize best farming practices.
  
  
• Responding conscientiously if our neighbors have questions or concerns.

We are committed to farming so that everyone benefits today and tomorrow.